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How Restaurants Apply Dynamic Pricing to Steer Demand

Evolution in technology is spurring innovation for the restaurant industry, including ways to optimize revenue with carefully determined prices. Known as dynamic pricing—aka surge pricing—it’s a strategy businesses employ to adjust costs to the customer.

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www.franchisetimes.com/franchise_technology/how-restaurants-apply-dynamic-pricing-to-steer-demand/article_508bb936-974e-11ed-b0c4-eb5c06b08b9c.html

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