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Cutting prices. Adding coupons. Amazon sellers see ‘scary’ holiday season as consumers pull back

Amazon.com Inc. sellers are bracing for a bleak holiday shopping season as inflation-bitten consumers curb their spending. Many merchants, who sell more than half of the goods on Amazon’s web store, fear they’ll be forced to cut prices to move a mountain of inventory.

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www.latimes.com/business/story/2022-09-09/cutting-prices-adding-coupons-amazon-sellers-see-scary-holiday-season-as-consumers-pull-back

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