Meet The Startup Aiming To Solve Overtourism
GetYourGuide, an online travel company based in Berlin, is launching a new platform called “Beat the Crowds” — because crowds aren’t just an annoyance anymore, they’re a public health threat.…
Posts by Nadine van Heemstra
Name your price: Novel promotion for lodge during Corona
Pen-y-bryn Lodge owners James Glucksman and James Boussy said they wanted to try something “novel” to help New Zealanders travel around their own country. The “name your own price” strategy…
Why We Refuse to Spend Much Money on Apps
Consumers are willing to spend a lot more for a traditional product than for essentially the same thing in app form. A Stanford professor explains why. Read full article here:…
5 Common Mistakes To Avoid When Switching To A Subscription Business Model
Despite the serious business challenges resulting from the COVID-19 pandemic, the expansion of the subscription-based economy doesn’t appear to be slowing down. In fact, Disney just announced that it’s Disney…
Amazon asks Congress to pass a law against price gouging during national crisis
Amazon has requested that Congress pass a law that would make price gouging illegal during times of national crisis, in light of inflated prices on crucial goods like hand sanitizer…
Air Travel Prices Set To Double: US Europe $2200 Economy Return
As airlines return to Europe skies for summer, the cost of air travel looks set to double on some carriers. A U.S.-Europe economy return in early June cost from $2126…
How To Price Products: Optimizing Your Pricing Strategy As A Growth Lever
This article was written by Era Iyer, a Business Analyst at Strategica Partners. Pricing strategy is one of the most overlooked yet foundational drivers of monetization and growth in a…
It’s a snip – or is it? Hairdressers raise prices as clients rush for cuts
Hairdressers across the Netherlands opened on Monday and as the shaggy-haired nation queued up for cuts, some customers were surprised to see a rise in prices. Read full article here:…